According to R. Buckminster Fuller, “A problem adequately stated is a problem well on its way to being solved.”
Meanwhile, we are not aware – of what they – are doing to us – or what we – have just caused – for them. The many facets of our (many) problems are hidden in local content silos and only discussed in segregated communities of practice – or of interest. That has always been true off-line, it is still true online, for now.
So the challenge is to know what the problem ACTUALLY is. Fortunately that is now VIRTUALLY possible, and will soon be the mainstream conversation structure of social networking aimed at actual benefits, when we transition to “Collaboration on Purpose”.
That will be powerfully different from merely collecting a few Facebook friends for casual chat on social platforms like Friendfeed or collecting a few articles of interest that remind us of the issue(s) on SocialMedian. Content is only information, but not always factual. Emotion may catalyze, but action must follow.
For social conversation to translate to sustainable value, it will require interoperability between websites so that the true potential of their participating members can be channeled toward a particular purpose. Their collective intelligence must become objective consensus, their problem-solving activity must be tracked for actual progress, and the resulting benefits made available to be evaluated for re-use elsewhere.
True, in some cases the information will remain as local knowledge, inside the firewall for corporate leverage (IP), or inside a governing body shared only on a needs-to-know basis (secret). But much of what is already known can be made known for our mutual benefit.
Interestingly, much of what we need to know to solve our problem(s) may be known by a person we already know or can know, one handshake away, via social networking, on purpose. Integration now presents its true meaning,and offers it true benefit, globally.
Once this is realized, our social conversations and the connectivity offered by the internet can enable us to collectively ‘ASK4™‘ and then create ‘Socialution’ answers, and cooperatively distribute ‘Relationship Economy’ benefits across those ‘U-Netted Nations’.
Now that Web 2.0 has enabled Universe 2.0, six degrees of separation just went to one – and perhaps the many forms of ‘separation’ can also go away.
Perhaps some of the known problems that we all have in personal relationships, non-profit endeavors, business practice, or even governance, already have known answers, if we just knew.
** Reminds me of a familiar Christian bumper sticker “…No peace.?.Know…”
What’s about YOU? – care to comment?
– dare to COOPERATE?
Written by gsbigger
July 6, 2008 at 4:15 pm
Posted in social networking
Tagged with Advertising, ambient knowledge, Business 2.0, business networking, collaboration, Communities, Facebook, Google, Marketing, Media 2.0, Office 2.0, relationship economy, social media, social networking, social networks, Social Software, social web, socialution, WEB 2.0, Web Strategy, Web Usage, Wikinomics